Getting the customer in the door the first time is one of the most expensive and difficult tasks for most business owners. Many pay hundreds, even thousands of dollars every year for advertising programs that offer "buy one get one free" or 20% to 50% off coupons.

The business owner accepts these coupons, staples them to the sales receipt, and files them away. Once filed, they have no further value. The business owner has just given away up to 50% of the potential profit on the chance the customer will return.

Imagine the business owner could use the coupons towards the purchase of needed goods or services, wouldn't that be great? That's the idea of the Diamond Dollars Card program.

Please take a moment to answer the questions below:

1. If a child from your local school came to your door asking you to purchase a card for $20.00 that would save you money at hundreds of merchants, and help fund their school’s athletic or music programs, would you buy the card?
2. Do you think a lot of other people would?
3. If that card will direct thousands of people to a website listing hundreds of businesses, do you want your business on that site?
4. Do you advertise your business with any form of print or online media?
5. When you receive coupons in the mail, do you put the majority of them in the recycling bin?
6. Do you think most other people put them there as well?
7. If you purchased a card for $20.00, do you think you would use it?
8. Do you think a card that gets used would be a better investment of your advertising dollar?

If you answered “Yes” to more than 6 of the above questions, you should participate in the Diamond Dollars Card program.

Let us show you how the Diamond Dollars Card can help your business become more profitable.

Contact us today at 503-409-3298 (Salem) or 503-740-2911 (Portland).

• June 2007 Janco Ad (pdf)
• May 2007 Janco Ad (pdf)
• April 2007 Janco Ad (pdf)
• March 2007 Janco Ad (pdf)
• Salem Mailer (pdf)